Another candidate has joined the ranks of those vying for the South Surrey-White Rock seat in October’s federal election.
Larry Colero, a semi-retired business ethics consultant and longtime self-professed social justice and peace advocate has announced he will again run for the Green Party of Canada in the riding, as he did in 2011.
Colero said in a news release issued Thursday that lessons learned in that election have influenced him to take a “contrarian approach” to campaigning, attempting “to do as many things as possible differently from other candidates.”
He said his low-cost ‘Counterpoint Campaign’ will refuse donations unless they are directed to the national party.
“It won’t place lawn-signs, distribute junk-mail flyers, interrupt dinners with door-to-door visits or use robocalls to redirect select voters to the wrong riding,” Colero said.
He noted that while the party still has lots of signs from the last election that could be reused, he will take a digital approach, campaigning by writing and responding to emails, issuing news releases and posting on blogs and social media.
“I think a lot of people will see value in doing things differently,” Colero said in his news release.
“With (former Surrey mayor Dianne) Watts running in a riding that has always elected ‘conservatives’ by a huge margin, I have nothing to lose by experimenting. Maybe there’s a more civilized, considerate, and democratic way to run a campaign; I don’t know, but I’m willing to challenge conventional party politics and see what happens.”